Many professional licenses and certifications require continuing education to remain active and in good standing. Although there’s not an official certification, true leaders should be constantly trying to improve themselves too.
In this episode we discuss Continuous Improvement for Leaders (and much more) with William Beachy, Co-founder and President of Go Media, a creative agency that helps brands define themselves.
I’ve known Bill for several years and he has really impressed me with his hunger for learning and how much he seeks business and leadership help, despite running a relatively small company. Find out more about Bill here.
Here are some of the things you’ll hear in our discussion:
- Leaders should always be on the lookout for ways to improve, even during periods of growth where everything seems fine
- Bill’s experience with Business Perspectives for Creative Leaders (Yale/AIGA) and the Goldman Sachs 10,000 Small Businesses Program
- Leadership development programs and courses are unique opportunities to honestly assess what you’re doing well and what needs improvement
- Dashboards and financial metrics are invaluable tools for understanding your business and helping you decide where to spend your time
- Trust your gut when making decisions, but balance it with thoughtful planning, research and a customer feedback loop
- Failure is a great path to learning
- Your customers are your best resources for improving and growing your business – just ask the question
- Ways to ensure you stick to and achieve your growth plans
- Why we shouldn’t always view “the competition” as the enemy
Resources Mentioned In The Podcast
Bill gave us a ton to work with this week!
- Articles: Bill Beachy’s Comprehensive 7-Part Series on the week-longYale/AIGI Program
- Book: Good to Great, Jim Collins
- Book: Small Giants, Bo Burlingham
- Book: Dave’s Way, Dave Thomas
- Book: Sam Walton: Made in America, Sam Walton
- Book: Call Me Ted, Ted Turner and Bill Burke
- Book: Jack: Straight From the Gut, Jack Welch and John A. Byrne
- Book: Co-Opetition: A Revolution Mindset That Combines Competition and Cooperation, Adam M. Brandenburger and Barry Nalebluff
- Free small business resource: The U.S. Small Business Administration (SBA)
- Free small business resource: SCORE
- Free small business resource: Council of Smaller Enterprises (COSE) – Northeast Ohio
- Free small business resource: JumpStart – Northeast Ohio
- Leadership Program: Business Perspectives for Creative Leaders (Yale/AIGA)
- Leadership Program: The Goldman Sachs 10,000 Small Businesses Program
No Live Call For Two Weeks
As you heard in this episode, I often record a bulk of this podcast live. We won’t have a live call for the next two weeks, but if you want to be notified for the next live podcast, sign up here. If you already call-in regularly, thank you!
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